TMRRW worked in close partnership with Discovery channel, embarking on a 6 months journey to transform Discovery HD World to Discovery Asia.

A logo that emphasised on the message of RE Discovery. The graphic
mechanics give the brand a sense of Discovery. It is like opening a
pandora box of rich Asian content within the channel.

The colour palette will be a strong visual anchor
for the Asian programming of the channel.

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This concept of the 3 animated idents are based
on 3 aspect of contemporary Asian culture –
Spirituality, Economical Growth and Culture.